Trade Show Booth Types and Sizes
When making a decision on what style of trade show booth you should get, you have quite a bit of choice. Typically, exhibit sizes and styles can vary depending on venue and location. This short guide on display sizes and styles should help you out, so you can start making a marketing plan for your next expo.
Trade Show Booth Sizes
Common booth sizes are 10′ x 10′, 10′ x 20′, 20′ x 20′, 20′ x 40′. The exhibit space available for your booth is typically 10ft by 10ft, but you should check with the venue what size spaces are available to rent. You should figure out what size booth you want, so you can find out what the venue recommends and how much the rent will cost you. You also need to consider configuration, as this is another thing worth talking about when speaking to the trade show organizers or the venue. Sometimes, booth layout is a first come, first served basis.
Inline and Linear Exhibits
Linear booths are a good option for first-time exhibitors in a 10 x 10 space. A linear booth will have other linear booths on either side, often at the back too. They are a popular booth choice, but there are a few restrictions you will need to keep in mind. Height restrictions mean your display cannot be more than 8’ for 4’ of your walls, and the remaining 6’ cannot exceed a height of 4’. You are also not allowed to have hanging signs in this type of booth.
Corner Trade Show Displays
Corner booths are quite similar to linear booths but are exposed to visitors on two sides. The guidelines and restrictions are often the same as stated above, for the linear booths. It is much rarer to see this type of booth in the US.
Peninsula Exhibit Booths
Peninsula booths are a popular choice. It is open on three separate sides, with the back wall being against a linear booth or another peninsula booth. Two peninsula booths that have their back walls against each other can also be referred to as a split-island booth. Hanging signs are often permitted if your peninsula booth is 20’ x 20’ or larger. Height restrictions depend on whether the back wall is butted up against a linear booth or a peninsula booth. The center of the back wall has a maximum height of 20’, but for 5’ from the side aisle towards the center, the height cannot exceed 4’.
Island Trade Show Booths
Island booths are free from most restrictions and are incredibly popular. However, it is also much costlier. Island booths are 20’ x 20’ or larger and are open on all sides. You can often see hanging signs above island booths. Height restrictions vary depending on venues, so it is important to check. The maximum height of your island booth could range from 16’ to 22’. Venues commonly have multiple halls, so the height restrictions can even vary depending on which hall your booth is in.
So, you will need to decide which type of trade show booth will suit your needs and budget, and then find out any restrictions for your chosen exposition or venue. Good luck!